Customer Marketing Intern

You'll be joining the Customer Marketing team within Demand Generation at Logitech for Business (L4B). Our team focuses on elevating customer advocacy, strengthening community engagement, and amplifying the voice of the customer across the entire buyer and customer lifecycle.

As part of the broader Demand Generation organization, Customer Marketing partners closely with Product Marketing, Regional Marketing & Sales, Customer Success, Brand, and Content teams to create high-value customer experiences that drive pipeline, adoption, and long-term loyalty.

We are in an exciting phase of building and scaling global programs—including customer communities, user groups, and a more robust Customer Reference Program. This is a pivotal moment to join us as we shape how Logitech cultivates and activates its customer ecosystem worldwide.

The Role

As a Customer Marketing Intern, you'll play a key role in strengthening how Logitech engages, activates, and celebrates our customers. You'll support and help build foundational programs—including our customer community strategy, the Logitech User Group framework, and enhancements to our Customer Reference Program.

This role offers hands-on ownership of strategic projects, cross-functional exposure, and the opportunity to influence programs that will scale globally. It is an ideal internship for students interested in customer experience, community building, advocacy, and B2B marketing.

Your Contribution

In this role, you will:

• Drive customer community engagement by assisting with programs and events, tracking how customers interact, and helping refine our community strategy.

• Build the foundational framework and toolkit for the Logitech User Group (LUG) program, including guidelines, templates, engagement models, and resources for regional activation.

• Optimize and expand the Customer Reference Program by assessing current processes, identifying opportunities to scale regional adoption, and building improved workflows and playbooks.

• Conduct research, benchmarking, and trend analysis to inform community and advocacy strategies.

• Collaborate with cross-functional partners across Product Marketing, Regional Marketing, Sales, Customer Success, Brand and Content to deepen customer engagement opportunities.

• Support additional customer marketing initiatives and ad hoc projects as needed.

Your Qualifications and Skills

• Highly organized, curious, and motivated to learn.

• Strong communication and writing skills, with the ability to craft clear frameworks and narratives.

• Solution-driven and comfortable structuring ambiguous problems into actionable steps.

• Proficient in Google Workspace and MS Office (especially Slides, Sheets, PowerPoint, and Excel).

• Strong research, analytical, and presentation skills.

• Ability to work independently and collaborate effectively with diverse, global teams.

• Interest in customer experience, community programs, advocacy, or B2B marketing is a plus.

Additional Information

• Ideal for graduate students or graduating seniors pursuing Marketing, Business, Communications, Psychology, Sociology, or related fields.

• Internship duration, location, and start date to align with Logitech’s internship program structure.

This role offers a high-impact capstone opportunity where you will own a strategic project and present final recommendations to team leadership.

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